In recent decades, the issue of environmental protection has become one of the main priorities of many countries. Significant amounts of recyclable goods and raw materials appear on the markets, and biodegradable packaging is gaining popularity. Eco products have characteristic markings. How to recognize them and what is worth knowing about them?
Markets around the world are flooded with various types of synthetic, inorganic or organic plastics. The average consumer, investor or producer looking for ecological raw materials is very often unable to recognize what material he is dealing with. How to distinguish plastic from bioplastic or so-called green chemistry from poisonous chemicals? For this purpose, a special system of graphic markings has been developed, which indicate the properties, origin and reusability of products and semi-finished products.
In Europe, the pioneers of the idea of certifying organic goods were the Germans, who introduced the Blue Angel symbol in 1977. This mark is awarded only to environmentally friendly companies and products. In the 1980s, Canada and Scandinavian countries introduced further eco-labels. Currently, ecological labels can be found all over the world - they are the hallmarks of the highest quality products.
Certificates and markings confirming that a given product is ecological are awarded by specialized commissions, selected by governmental, international or non-governmental organizations. These are entities working to protect the environment, whose task is to:
The group of the most well-known certifying institutions that issue ecological labels includes, among others:
Ecolabels say a lot about the quality of products. Green symbols visible on the packaging indicate that the product has undergone a thorough inspection and meets certain standards in the field of environmental protection or natural resources. Ecolabels play several very important roles:
The use of ecolabels is also a marketing activity thanks to which companies can build strong and recognizable brands. Positive certification of a product or raw material proves the pro-ecological, innovative orientation of the creators of local and global brands.
We already know that the oldest ecolabel is the German Blue Angel, awarded to pro-ecological companies and brands. It is a round, white and blue sign with a motif of a man with outstretched arms and a laurel wreath around the figure. This is, of course, one of the many eco-marks that can be found on packaging. Other examples of markings used in Poland and around the world related to environmental protection are:
One of the best-known eco-labels is also the symbol: keep clean. It has a simple form and depicts a figure throwing waste into a trash can. The black and white symbol means that the product must be placed in the appropriate container after use. It is also a message to consumers to support activities related to environmental protection.
Secondary materials that can be reused often also have the symbol of two parallel arrows pointing in opposite directions. It is a very popular graphic sign, often used on reusable packaging and tanks made of plastics, biodegradable materials, glass or metals.